Beardo

Marico has now fully acquired Beardo, a startup company which operates into the men's grooming market, by buying 55 percent additional shares, a move which will help FMCG firm to extend its play into the segment. Marico has acquired...

Men’s grooming products, over the last few years, are beginning to collect more and more shelf space and mind share as the consumer warms up to the idea of grooming as an essential and regular activity. The market, over...

Myntra has announced the launch of the first edition of the ‘Myntra Beauty Edit’, a two-day shopping bonanza that offers products from over 100 leading cosmetic brands with special offers and attractive discounts. Through this carnival, Myntra aims to consolidate...

Marico Ltd has acquired a 45 per cent stake in Beardo, a men’s grooming brand that sells beard oils, beard waxes, soaps and other grooming products for men’s facial hair. Marico took a 45 per cent equity share Beardo’s parent...

Facial hair has become a fad with myriad styling trends and grooming products being available. With more and more men ditching the razor, Salon India speaks exclusively with Asgar Saboo, Celebrity Hair stylist, and men’s grooming brands, such as...