Arun Sirdeshmukh
Fashion & Lifestyle
Aditya Birla's Abof debuts on Amazon Fashion
Making this the brand's first foray outside its own portal, customers across the country can now easily discover and buy a wide range of abof's latest apparel collection on Amazon Fashion.
According to a ANI report: Crafted for millennials, Abof...
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Amazon Fashion unveils UK premium shoe brand FitFlop
In line with offering a wide selection of top global fashion brands on one platform, Amazon Fashion has unveiled the launch of FitFlop, a UK footwear brand known for comfort-casual selection. Through this partnership Amazon Fashion offers an exciting...
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Arun Sirdeshmukh, Head Fashion, Amazon India
Former co-founder of Fashionara.com Arun Sirdeshmukh has been hired by Amazon India to head its fashion portfolio. The position has been vacant since September last year when Vikas Purohit quit Amazon.
According to a statement made by an Amazon official: Fashion has...
Retail
Gone in a Flash: The fastest consumption booster for e-tailers
Online fashion lifestyle brand Fashionara.com has announced the launch of its Android app for 'flash sales' of the brands listed on its platform. The company plans to launch an iOS version in coming weeks. Online fashion retailer Fashionara too...
Common
Experiential Retail in Shopping Centres
India's largest and the only knowledge sharing platform for the Retail Real Estate industry, India Shopping Centre Forum concluded with an effervescent, invigorating and futuristic session on 'Experiential retail in the shopping centres'. The session was moderated by ISCF...
Fashion & Lifestyle
6 International Fashion Labels Debut in India on Fashionara.com
Fashionara.com has recently announced that six international fashion brands from US will make their India debut exclusively through their e-store. The online marketplace will start retailing apparel and accessories for US fashion brands Hesperus, Zeldam, Ironi, 15 Love, Swirlgear...
Common
What’s next for online retail? Can online shopping match up to in-store experience? Find out at the IRF 2014.
Shopping, in India, is a social activity, and people like to see, feel, try on the merchandise. Even the most digitally savvy online shoppers want to physically experience products and brands in real time.Another reason for the move by...
Fashion & Lifestyle
Fashionara.com Retails FIFA 2014 Merchandise
With the FIFA 2014 World Cup fever hitting India, Fashionara.com, a leading online fashion e-tailers has bagged the rights to retail authorised FIFA 2014 merchandise. The collection includes t-shirts for men, boxers, track pants, shorts, football and caps amongst...
Retail
Reliance Trends inaugurates 70th store in India
Reliance Trends, an apparel-specialty concept of Reliance Retail, has opened its 70th store in India. This is the brand's 10th store in Bangalore at Phoenix Market City. Spread across 20,000 sq.ft., the outlet houses over 100 Indian and international...
Retail
Reliance Trends eyes 2-fold rise in revenues
Reliance Trends, the apparels and accessories format of Reliance Retail, is aiming to double its revenue in the current financial year.“We have been seeing a 2-fold growth in revenues for the last three consecutive years. We expect the same...
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How FMCG companies are rethinking packaging to become eco-friendly
More and more companies are opting for sustainable approaches to packing of FMCG products for e-commerce. Here’s an overview...
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