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Aditya Birla's Abof debuts on Amazon Fashion

Aditya Birla’s Abof debuts on Amazon Fashion

Making this the brand's first foray outside its own portal, customers across the country can now easily discover and...
Amazon Fashion unveils UK premium shoe brand FitFlop

Amazon Fashion unveils UK premium shoe brand FitFlop

In line with offering a wide selection of top global fashion brands on one platform, Amazon Fashion has unveiled...
Fashionara co-founder joins Amazon India, to head fashion

Arun Sirdeshmukh, Head Fashion, Amazon India

Former co-founder of Fashionara.com Arun Sirdeshmukh has been hired by Amazon India to head its fashion portfolio. The position has...

Gone in a Flash: The fastest consumption booster for e-tailers

Online fashion lifestyle brand Fashionara.com has announced the launch of its Android app for 'flash sales' of the brands...

Experiential Retail in Shopping Centres

India's largest and the only knowledge sharing platform for the Retail Real Estate industry, India Shopping Centre Forum concluded...

6 International Fashion Labels Debut in India on Fashionara.com

Fashionara.com has recently announced that six international fashion brands from US will make their India debut exclusively through their...

What’s next for online retail? Can online shopping match up to...

Shopping, in India, is a social activity, and people like to see, feel, try on the merchandise. Even the...

Fashionara.com Retails FIFA 2014 Merchandise

With the FIFA 2014 World Cup fever hitting India, Fashionara.com, a leading online fashion e-tailers has bagged the rights...

Womenswear Drives More Traffic

How Fashionara.com was conceptualised? Arun Sirdeshmukh (AS): Having worked with Madura Garments and then setting successful start-ups and new businesses...
Reliance Trends hits milestone with 300th store

Reliance Trends inaugurates 70th store in India

Reliance Trends, an apparel-specialty concept of Reliance Retail, has opened its 70th store in India. This is the brand's...