Anuj Sharma

Online fashion retail major Myntra has chosen to employ the services of marketing automation platform WebEngage to power their user engagement strategy. This partnership will provide Myntra with the technological firepower required to enhance their on-site user engagement, create...

Aparna Badlani and Azmina Rahimtoola have recently opened their new multi-designer store, Atosa, at Khar in Mumbai. Spread across 1,000 sq.ft, the store houses designers from India and Southeast Asia, all under one roof. At the launch, noted designers...

Everybody says “balance” is the most important part of life but mention it in context with fashion and things could go askew. That’s right, asymmetry is the order of the day in the world of fashion for this season...