Amar Nagaram

“Attractive and heavy discounts and offers are no longer the top factors that draw the evolving Indian consumer into online and offline purchase as social media influencers and rising preferences for quicker turnaround of new products have redefined the...

Myntra’s End of Reason Sale (EORS) is arriving, allowing millions of shoppers to upgrade their wardrobes and step into the New Year in style. As the biannual EORS continues to leapfrog in scale with each passing season, the 11th...

Imagine walking into a store, choosing a product, standing in a long line to pay and then getting into an argument with a cashier. Now, imagine walking into a store and getting personalised attention, choosing products that are customised...

Beating the slowdown blues and bridging the digital divide between India and 'Bharat', fashion e-tailer Myntra on Saturday reported 56 percent online annual growth from small cities and towns during its 'Big Fashion Days' sale from September 29-October 4."While...

Flipkart-owned e-commerce platform Myntra on Thursday announced 'Big Fashion Days' sale, to be held between September 29-October 4 ahead of the festive season.The sale offers an opportunity to millions of users to visit the platform and pick latest designs...

Myntra and the world leader in the Swiss traditional watch industry, Tissot, have entered into a strategic partnership enabling shoppers in India to purchase premium watches online.Tissot, one of the most popular watch brands in India, has actor Deepika...

Myntra announced the launch of OshKosh B’Gosh® one of the most-recognized children’s clothing brands in the United States. Their signature style is rooted in denim, an optimistic color palette and an artful attention to detail. It is clothing that...

Fashion e-tailer Myntra on Tuesday said it is investing in a video content-led approach as it transitions from a catalogue-heavy browsing experience to a content-heavy experience to enhance customer engagement on the platform.According to a PTI report: The Flipkart...

Hennes & Mauritz AB (H&M), the international retailer known for fashion and quality at the best price in a sustainable way, drums up to its launch debut on Myntra on August 20, 2019 at 8 pm.With the H&M launch...

Incorporating innovation that is both interactive and engaging has changed the dynamics of retail. Today, introducing innovation in day-to-day operations is not just about enhancing business functions, it is about providing an incomparable shopping experience as well.To reshape the...