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Aaron Boey

Levi Strauss announces new head of India business

Sanjay Purohit has joined Levi Strauss India (LS India) as Managing Director, based in Bangalore. Purohit succeeds Shumone Chatterjee who has moved to the regional office in Singapore to take over as the Vice President of Marketing, Levi’s ®...

Youthful Denizen might come to India

After a launch in Shanghai, Levi Strauss & Co will soon test the Indian market for its new brand ‘Denizen`. This youthful and more affordable brand has been created especially for Asia, to be first made available in China,...

Levi’s dENiZEN brand only for China

Sending their first Asia-focus line down the runway, Levi’s dENiZEN label is not just made in China, but made for China and Chinese wallets.`You’re not doing it right if you’re not in Asia` seems to be the new fashion...

Levi Strauss appoints Sanjay Purohit as head of India business

American jeans and casual wear manufacturer Levi Strauss & Co has appointed Sanjay Purohit as managing director of Levi Strauss India. Purohit succeeds Shumone Chatterjee, who has moved to the regional office in Singapore to become vice-president of marketing,...

Aaron Boey of Levi Strauss will be in India for IFF 2008

Aaron Boey, vice president and regional managing director, Levi Strauss Asia Pacific Division, will be a key speaker at India Fashion Forum 2008, to be held in Mumbai on January 29 and 30.Aaron Boey is overall responsible for Levi...
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Kidswear brand Includ raises $1.5 mn in seed funding

The funding was led by Incubate Fund Asia, with participation from Escape Velocity, Abhishek Goyal (co-founder, Tracxn), and the...
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