Majority of shoppers in APAC concerned about increasing prices of essentials: Survey

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As many as 76 per cent of consumers surveyed by Zebra Technologies in APAC are concerned about inflationary price hikes on everyday essentials

New Delhi: A significant number of shoppers in the Asia Pacific (APAC) region are concerned about the rise in prices of everyday essentials, Zebra Technologies said on Wednesday.

The company is into providing retail technology and automation solutions.

“76 per cent in APAC are concerned about inflationary price increases on everyday essentials, they are not necessarily leaving stores without the items they wanted due to price,” the company said in a report.

The company surveyed 1,006 entities, including 750 shoppers, in the APAC region.

About eight-in-10 shoppers in APAC prioritise their spending with retailers that offer easy returns.

“Nearly half of the surveyed retailers are converting space in their stores for order pick-up, supporting consumer fulfilment preferences. Mobile ordering continues to increase, with around eight-in-10 shoppers and nine-in-10 millennials using it, and around seven-in-10 shoppers wanting more retailers to offer such services,” the report said.

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