Japanese brand Miniso to go online with Amazon

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The Japanese retail company Miniso and e-commerce major Amazon on Friday annoucned a partnership whereby the former has started selling its products on the online platform starting with the ‘Great Indian Festival’.

The retailer started with products under the kitchen, home and beauty categories on the, the e-commerce platform said in a statement.

Commenting on the partnership, Shalini Puchalapalli, Director for Category Management, Amazon India said: “We are excited to partner with Miniso and offer customers a wide range of selection on During the Great Indian Festival customers can look forward to a wide selection of products from the best brands on”.

Siddharth Venkataraman, CEO of Achhacart, which takes care of Miniso’s sales in India said: “This festive season, customers would be able to buy all their favourite Miniso products online with the customer experience assurance of Amazon”.

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