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Uniqlo marks launch in Italy with opening of first Milan store on September 13

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, the Japanese global apparel retailer, announced that it will open its first store in Milan on Friday, September 13. The new store, which marks the company launch in Italy, is located on Piazza Cordusio, a short walking distance from Piazza Duomo, and promises to be a beautiful window to showcase LifeWear and promote the brand.

Uniqlo marks launch in Italy with opening of first Milan store on September 13

LifeWear is the company’s unique philosophy regarding clothes, tooted in the belief that rational and excellent design, plus the best in modern production techniques, creates perfect high-quality and affordable clothing that meets the needs of everyone’s daily lifestyles.

“We are very honored and proud to open our first Italian store in Milan. We have a sincere and longstanding respect for the Italian people, heritage and culture. From a shared focus on the beauty and quality of everyday life, to our instinctive appreciation for design and innovation, we see many similarities between Japan and Italy. We hope that our LifeWear philosophy and products will be accepted well with the sophisticated Milanese population and indeed the many Italian and international visitors who come to Milan throughout the year,” said , Chief Operating Officer of Uniqlo Italy.

Uniqlo clothing is already offered in Italy via its online store www.uniqlo.com/IT and will be available in the Piazza Cordusio store in a variety of colors and designs for men, women, kids and babies from September 13.