Despite all of this, and in virtue of this, the role of brands in today’s world is more imperative and valuable than ever. Branding has shifted from being about ensuring consistency to stimulating desire; from marketing-centric to enterprise-centric; from simply creating functional and emotional differentiation to fundamentally changing the way a business goes to market; and from communicating the consumer experience to actually shaping it…
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Chandigarh witnessed impressive growth in home & kitchen sector on Amazon
The city experienced healthy double-digit growth across various product categoriesNew Delhi: Amazon.in has reported significant growth in the home and...