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Holiday sales push Apple revenue to record US $88.3 bn

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Buoyed by iPhone sales in the holiday season, Apple posted a record revenue of US $88.3 billion — a 13 per cent increase from a year-ago — for the first quarter of fiscal 2018 that ended on December 30.

According to the company, it now has 1.3 billion active installed base of devices globally.

Apple’s earnings per share rose 16 per cent to US $3.89 which is also a record. International sales accounted for 65 per cent of the quarter’s revenue.

“We’re thrilled to report the biggest quarter in Apple’s history, with broad-based growth that included the highest revenue ever from a new iPhone lineup,” Tim Cook, CEO, Apple said in a statement late on Thursday.

“iPhone X surpassed our expectations and has been our top-selling iPhone every week since it shipped in November,” Cook added, allaying reports that iPhone X has not done well since its launch.

Apple’s cash reserves reached US $285.1 billion in the quarter.

“Thanks to great operational and business performance, we achieved all-time record profitability during the quarter, with EPS up 16 per cent,” said Luca Maestri, Apple’s CFO.

“Cash flow from operations was very strong at US $28.3 billion, and we returned US $14.5 billion to investors through our capital return programme,” Maestri added.

For its fiscal 2018 second quarter, Apple forecasts revenue between $60 billion and US $62 billion.

Apple sold 77.3 million iPhones in the holiday quarter.

“We’ve also achieved a significant milestone with our active installed base of devices reaching 1.3 billion in January. That’s an increase of 30 per cent in just two years,” Cook said.

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