Generational Spending: If you think all buyers are the same, think again

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Digital commerce is the great equalizer, accessible to almost anyone with a smartphone and a wallet. But the true magic happens when brands “see” individual shoppers and understand how, what, and why they buy.
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Reliance Consumer Products Ltd. launches home and personal care range

The range includes soaps, dishwash bars and liquids, toilet and floor cleaners and washing products New Delhi: FMCG company Reliance Consumer...

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