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Bengal government to set up Biswa Bangla mall to promote MSME products

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In a bid to promote the state’s Micro Small and Medium Enterprises (MSME) and highlight the work of handloom weavers and craftsmen, the West Bengal government has decided to construct a shopping mall in Kolkata.
“The Bengal government has decided to construct a Biswa Bangla Mall on EM Bypass,” sources said on Monday.
The mall, named after Chief Minister Mamata Banerjee’s brain child ‘Biswa Bangla’, would showcase a wide variety of handicrafts, handloom sarees and products made by artisans under various micro and small scale industries.
According to the state government, the mall would provide a platform to the craftsmen of the state and play a big role in promoting the traditional art and craft of Bengal on a global stage.
“It would successfully revive Bengal’s traditional arts and crafts and promote them at a global level,” the sources said, adding the state government has also decided to unveil an export policy for the MSME sector.

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