Roposo, a fashion social network platform, has strengthened its leadership ranks with the appointments of Anand Jha as the Head of Design and Saurabh Khullar as the Head of Sales.
With these appointments the company looks to enhance focus on users experience and aims to expand its presence. “We have had a phenomenal growth story so far. As we prepare to helm the company into its next level of evolution, we are pleased to welcome Saurabh and Anand on board to lead the key divisions of Sales and Design. Both bring tremendous experience and dynamism along with years of rich industry experience. We are certain that their contributions to the Roposo growth narrative,” Co-founder, Avinash Saxena, Roposo said in a company’s statement.
An alumnus of IIT Delhi with a Master’s degree in Industrial Design, Jha has worked as a mentor and guest faculty at design schools in IIT Delhi and Ambedkar University’s School of Design. A design veteran with 10 years of experience in building and managing interdisciplinary teams in the product design and product strategy functions, Jha was previously associated with Delhivery, as its Senior Manager-Technology. At Roposo, he will look after the entire user interface and user experience.
“Design is central to Roposo and my job will be to build on the already-outstanding product. Through an enriched design offering, Roposo will be able to further establish its market leadership stance and make deeper inroads in the consumer mindscape across India, ” said Jha.
With a keen interest and expertise in building and shaping businesses to create a distinct market positioning, Khullar’s prime responsibility at Roposo will be to set up monetisation channels across India for the fashion social network. His 13 years of experience across FMCG, Telecom and Digital Media in Sales and Marketing sectors will enable him to tap the potential growth areas at Roposo. He will focus on setting up advertising revenue strategies and will look at interest-based local hyper targeting systems for advertisers.
With a user base of 3 million and its ever growing popularity among celebrities and enthusiasts alike, these new appointments highlight function expansion within the Roposo team.
” As we are entering the next stage of growth, we will be focusing on revenue generation along with its persistent endeavor of product development,” the company said.