Facebook has announced the appointment of Umang Bedi as its new managing director in India, starting July 2016. Bengaluru-based Bedi who is currently the managing director for Asia Pacific at Adobe, will take over FB India business from Kirthiga Reddy who will be returning to the company’s headquarters in California, US.
In his new role, Bedi will lead the India business in building and maintaining strategic relationships with top clients and regional agencies in the country.
“Umang comes to Facebook with close to two decades of leadership experience covering sales, marketing and partnerships where he successfully built teams and grew businesses for multinational companies. Prior to joining Facebook, Umang was the Managing Director of the South Asia region at Adobe. He was responsible for growing their business in India and helping India grow to amongst the leading markets for Adobe in the APAC and global regions,” the company said in a statement.
An engineering graduate from University of Pune, Bedi is an alumni of Harvard Business School. He comes to Facebook with close to two decades of leadership experience covering sales, marketing and partnerships.
“India is known for its great talent pool and we are really pleased to have Umang Bedi, a proven business executive to lead our business in India. I also want to wish Kirthiga the very best in her new global role. Kirthiga has played a huge and key role in building our India business from scratch, and I know she will continue to deliver the same impact in the US,” Dan Neary, Vice President, Asia Pacific, Facebook, said.
“We see significant opportunities to help Indian business large and small deliver against their business objectives in the mobile world,” Neary added.
Bedi posted about his appointment on his facebook page and said that he is excited for his new role in facebook.
Reddy will join Facebook’s Global Accounts team at Menlo Park, where she will manage a set of global brands. She will also lead the emerging markets efforts globally for the Global Accounts team, which manages Facebook’s relationships with the world’s largest global advertisers.
“After six years in India building our operations and business, it’s hard to leave a team I now call family. As I look ahead, I am excited about how well positioned our business is, to grow from strength to strength with Umang’s leadership,” she said.