Home Food Service Good Food Store to expand into Chennai, Hyderabad

Good Food Store to expand into Chennai, Hyderabad

By  
SHARE

The Good Food Store, a subsidiary of Suresh Kumar and Co (Impex) Pvt Ltd, is keen to expand into 10 – 15 more locations in Bengaluru this year, before moving to Chennai and Hyderabad, having grown at 50 per cent and expecting a 100 per cent growth rate with the launch of a new outlet in Bengaluru last week. All new outlets will be located on high streets, with average store size ranging from 300 to 2500 sq.ft. All products will be supplied from the company’s distribution centre located in Old Madras Road, Bengaluru.

Meanwhile, the retailer celebrated a Bavarian Food Festival with the launch of its new outlet at Vylikaval, in Bengaluru last week. The three-week festival was inaugurated by  Helmut Brunner, Bavarian Minister of Agriculture who is on a state visit to India with a delegation of over 20 food producers, where patrons will be able to choose from over 300 Bavarian food products on display.

“This festival is not only the celebration of the food and culture of this vibrant German state but also affirms our longstanding relationship with them,” Suresh Asrani, founder, Good Food Store, said.

Before the latest opening, Good Food Store had five outlets, all located in Bengaluru, with a total retail space of 11,000 sq.ft. The chain recorded a total annual sales turnover of Rs 13 crore in 2014, signifying a 189 per cent jump  from its 2013 sales turnover. The chain was also recognised with the award for “IMAGES Most Admired Food & Grocery Retailer of the Year: Success with a New Concept” at the Coca Cola Golden Spoon Awards 2015.

Good Food Store stocks over 4,500 specialised products and is located in Whitefield Main Road, Vylikaval Main Road, Electronic City Neeladhari Road, Sahakar Nagar and at Palm Meadows in Whitefield. Despite high import taxes that make foreign food products expensive for the Indian audience, sales volumes have risen due to higher acceptance of the products among the consumers, the company says.

According to Murali Shankar, COO of Good Food Store, the chain conducts regular tasting sessions at its stores to acquaint customers with the new products on the shelves.

Previous articleJack & Jones to be lifestyle sponsor of Mumbai Indians team at 8th IPL
Next articleBestseller to donate 10th April revenues to charity
FoodService India Bureau provides a powerful platform for the Indian food service sector to share their views, exchange ideas and strengthen industry collaboration for profitable and healthy growth. It is loaded with industry research, trends, news, guest columns, and analysis to give market players cutting-edge insight into the dynamics of foodservice industry of India. The readership of FoodService India Bureau spans Restaurateurs, Hoteliers, Food Retail Start-Ups, Foodservice Retailers (Physical Eating Spaces) that include Restaurant Chains, Standalones, QSRs, Pubs & Bars, Cafes, Chain Hotels - (Restaurants & Banquets), Food Court Operators, Multiplexes; Travel Food Retail, Food Retail at Other Hubs, Institutional Catering, Street Food – Food Trucks, Vans & Carts; Foodservice Retailers that operate Cloud, Ghost, Virtual Kitchens; Online Foodservice Players/ Providers/ Aggregators. Functionally they are mostly MDs; EDs; CEOs; CTOs; CIOs; General Managers; Chief Purchase Officers; Chefs; Food & Beverage Heads; Store Managers; etc,. The above readership of FoodService India Bureau collaborates and exchanges inspiration and insights with peers, and actively engages with a vast array of support organisations that include General Contractors-Design & Build; Designers & Architects; Contractor/Suppliers of Food & Beverage Equipment + Fixtures, Furniture, Fittings, Capital Assets, etc.; Partners, Financers & Investors; Marketing & Efficiency Support Organisations; Consultants and experts in FS Formats, Trends, Cuisine Trends, Opportunities; Food Retail Tech Specialist Organisations; and Industry Associations working on broader interests of industry players and liaisoning within and with GoI. And also with Suppliers of consumables - Food, Beverage, Cutlery, Table Linen, Small Equipment, Disposables, Ingredients, Raw Material, other available for sale material, etc; Hospitality Training/ Hotel Management Institutes/ Recruitment & Training Organisations; Trend/Market-Footfall Research Agencies; Marketing Activation and Employee Recruitment, Training-Development Organisations. Note: FoodServiceIndia Bureau is also the digtal vehicle of the Indian edition of the well-respected FoodService Europe & Middle East magazine is a specialty B2B publication in the HoReCa (Hotel, Restaurants and Catering) sector in India. A bi-monthly print publication, FoodService India reaches out to key decision makers in the foodservice business in the country. For feedback, enquiries and/or editorial participation, please write to rajanvarma@imagesgroup.in