Baidehi, conceptualised and put together by Annou Singh has launched a new store in West Delhi. Baidehi showcases an enthralling collection of a variety of designer clothing line that also experiments with the idea of fusion wears and adorns, fashion accessories and trendy footwear.
The store showcases new talents in the fashion industry as well as some well-established ones. The concept epitomises the beauty of Indian fashion and how it encircles our lifestyle every day. The store has an ethnic Indian backdrop and has an alluring décor architecturally, extended across two levels in a beautiful space that fill the place Baidehi has attained immense limelight and gratitude for being the most versatile store that the best wearable prêt and occasional wears. Baidehi showcases designs by Priyangshu & Sweta Tantia, Mahi Rashi Kapoor, Shyam Narayan Prasad, Tanushree, Zeel Doshi, Peppermint Diva,Verb by Pallavi, Singhee, Amberr Pret and Roodra.
It also promotes accessories and footwear by Coral, Chamee & Palak, Ritika Sachdeva, Karishma Shah, and Posh by Rathore. The new designers to join soon are Upasana Jaipuria, Nitya Bajaj, Paaschv by Chandni, Kritika Dawar and Kasheeda.The range of designs indulges the contemporary but is still very much hand-in-hand with the deep-rooted Indian traditional blends with an individualistic approach.