Jewellery brand TBZ has launched pure and rternal white platinum jewellery for Akshaya Trithiya. As per the Hindu calender the festival will be celebrated on May 2nd of this year. On this festival white is considered auspicious and of special significance as it symbolises purity. The platinum jewellery range for this festive season includes elegantly crafted chain and pendants, earrings, bracelets, et cetera. It also has a range of divine deity pendants in its elegant platinum avatar. The collection is priced Rs 10000 onwards.