Home Retail MISB Bocconi Launches IBM Luxury Retail Academy

    MISB Bocconi Launches IBM Luxury Retail Academy


    , the India presence of SDA Bocconi of Italy, has announced the launch of . The academy will serve as a platform for discussions and training on luxury and retail management in India. Executives from Europe and India will participate in the first training batch on luxury retail management.

    The executive program in luxury retail management is designed for middle managers who have or are about to have trade-marketing and channel-management positions in manufacturing/services companies, talent managers and/or young executives. Divided into two parts, five days of classroom session and eight days of online sessions, the programme will be conducted by international faculty at the Milan campus.

    Speaking about the IBM Luxury Retail Academy, , Managing Director, MISB Bocconi, said: “The modern retail sector in India is at an inflection stage, predicted to be $750 billion by 2015. As International brands enhance their presence in India, the need for quality and trained manpower will be a key factor in the success of the brands and businesses. Through the IBM Luxury Retail Academy, we aim to provide a global perspective, through international faculty, to the budding Indian retail executives and global executives interested in doing business in India.”

    According to Prof. Sandro Casaldo, SDA Professor of Marketing and faculty for Luxury Retail Management at MISB Bocconi: “People are one of the key differentiator in the retail sector. As technology impacts every sector, including retail, the managers of today and tomorrow, need to understand the changing business dynamics and learn to quickly adapt to market needs. The Luxury Retail Management programme is a step in the direction of grooming talent for retail, capable of operational excellence and innovations in creating unique retail experience for customers, both online and in-store experiences.”

    MISB Bocconi is an International Business School based in Mumbai, granting post graduate and executive  education to meet the career aspirations of students and the needs of a changing global environment.

    SDA Bocconi claims to be one of the leading School of Management in Italy. Founded in 1971, with its 40-year experience in management education, it offers Executive Education Open and Custom Programs and MBA and Master Programs.