Kidswear and accessories retail chain Me n Moms has opened its first franchise store in the country at Guntur, Andhra Pradesh. Spread over 1,000 sq.ft., the outlet stocks products like footwear, furniture, toys, baby playtime and bath time accessories under seven categories along with maternity pre-natal and post-natal care products. The store also claims to offer tailor-made products for expecting and new mothers.
Speaking on the occasion, Naresh Khatar, Chairman and Managing Director, Me n Moms, said: “Keeping in mind the fact that the Indian market for infant’s apparel is registering a healthy annual growth rate of more than 15 percent and India is poised to be one of the largest consumer markets, a lot remains to be tapped in the organised retail space thus paving opportunities for franchise models as well. We are happy to announce our first franchise-owned-and-operated store in Guntur. We have chosen this route to grow faster and arrived at selecting this city for pursuing our franchise model, post careful evaluation of markets. The brand is looking at replicating this model across India.”
The company currently has a turnover of Rs 80 crore and aims to reach the Rs 300 crore mark within the next five years. It currently has 12 exclusive stores (Lucknow:1, Hyderabad: 3, Mumbai: 3, Noida: 1, Pune: 3, and Nasik: 1). Me n Moms has 11 distribution offices across India.