Korean skincare brand ‘Sulwhasoo’ has made a much-awaited entry at the Changi Airport.
Founded on the traditional philosophy of “Sang-Seng” – Sulwhasoo formulas foster harmony between body and mind by promoting balance through scents, textures and tactile application.
Long favoured in Korea for its use of traditional energy-balancing preparations and holistic approach to skincare, Sulwhasoo’s new collection offers access to the beauty secrets, allowing the customers to tap into the benefits of the pioneering brand’s holistic methods. Synonymous with skincare, it boasts of more than half of the herbal medicine cosmetics market share in Korea.
“Sulwhasoo signifies the shift in the skincare trend. We are now seeing more skincare brands combining the traditional philosophy of Asian herbal treatments with advanced technologies and the products cater to the ever-increasing needs of the consumers. We believe our advantageous position at an international airport, will allow us to bring in new emerging brands to address the diverse needs of the passengers at Changi,” says Ms Chillie Por, Nuance-Watson’s Perfumes & Cosmetics’ Category Manager.
Posted on: 7.1.2011