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Amanda Seyfried, new face of cosmetic brand

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Shiseido-owned Japanese cosmetic brand, Clé de Peau has signed up Hollywood actress, Amanda Seyfried as the new face of the brand.

Seyfried noted that the brand’s strong skin care range was a draw for her, as were the brand’s high-end cosmetics. Her first ad campaign, shot by David Sims, will break in Japan later this month, then in March fashion, beauty and lifestyle magazines in the USA. Colour cosmetics ad featuring Seyfried will begin running in April fashion, beauty and lifestyle magazines in the US.

Posted on: 24.12.2010
Source: www.wwd.com

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