A Desert Denim theme anchored the NY RAW Special Edition Spring/Summer 2011 collection of specialist denim brand G-Star during the New York Fashion Week. This season’s collection fused desert-inspired, functional details with a sandy-beige palette which was alternated with blue and black combinations and 3D-sculpted raw denim pieces.
With its modernistic approach to denim design, G-Star’s NY RAW Special Edition combines functionality and 3D design with traditional tailoring and craftsmanship, resulting in unique, couture-style pieces.
This season, key pieces included the Kalahari Dress which combines a rigid and fitted, raw denim bodice with a free-flowing parachute-style bottom section to create something fresh and unexpected, underlining G-Star’s philosophy of combining contradictory elements. Another key item is the Sinai Coat, with its innovative zip-off back panel and cuffs, providing comfort and functionality. The pioneering 3D craftsmanship first displayed in the G-Star Elwood and Arc Pant is further evolved in the men’s and women’s Gobi Pant, that combines a voluminous 3D leg shape with enlarged back and front pockets, to create a new and distinctive silhouette. The natural stiffness of raw, untreated denim is fused with advanced pattern techniques to create rigid 3D shapes, as seen in the women’s Austen Skirt and the men’s Duvet Jacket.
Magnus Carlsen, the 19-year-old world`s number 1 ranked chess player, and Hollywood star Liv Tyler are the two faces for G-Star.
From its conception in 1989, G-Star has been known for its innovative and cutting-edge style in the world of denim. The rough, rudimentary and raw characteristics of the brand allow them to maintain its distinct styles.