Amigo Sports launch FIFA stores

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Amigo Sports, one of the leaders in franchising sports and casual fashion brands, has in a short span of time attracted a wide range of products from across industries and attracted world-wide recognition by becoming the Indian licensee for FIFA official stores and FIFA merchandise.

The FIFA official stores will open in more than 10 countries with India being the most recent entrant. Amigo Sports Pvt Ltd will set up FIFA stores across India with the first one in the Palladium Mall and Oberoi Mall, Mumbai, followed by other stores across the country. The company aims at becoming India’s premiere sports and lifestyle company and a leader in key sportswear.

They currently has a strong footprint of 49 stores across the country and they are planning scaling up to 100 before end of 2010. Amigo Sports Pvt Ltd has also tied up with stores like Shoppers Stop, Central and Westside to sell and promote official FIFA branded merchandise. The FIFA official store experience promises fans an innovative and entertaining in-store football experience. The stores are stocked with official FIFA collections, merchandise and other products. FIFA collection is full of FIFA’s football lifestyle apparel and accessories designed with a unique signature fusing football, fashion and culture.

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