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Alcan Packaging innovates again

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French packaging giant, Alcan Packaging Beauty has designed an extremely sophisticated case for Helena Rubinstein’s Lash Queen Sexy Black mascara range. The metal or mat-capped bottle is first decorated with a black lace flower design by a silk screening run, followed by black flocking on the lace outline for a raised, velvety feel. The end result is a multi-sensory pack that stirs the senses through the shine of gold and the softness of velvet. With this product, Alcan Packaging Beauty has successfully combined technical innovation and high-production quality.

Posted on: 15-9-2010

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