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NARS’ stunning ad film


Shiseido-owned cosmetic brand NARS has introduced its new matte lipstick with a twist. Filmmaker Tim Richardson will direct a short film with Canadian model Heather Marks sporting the uber-glam lipstick, in order to market it differently. The film’s set surrounds the model with infinite mirror reflections creating a three-dimensional imagery. Marks wears a black Gucci dress and her image is reflected in multiples using a geometric mirror. The lipstick is the only thing that stands out making a statement with the colour and texture. The lipstick will be available at major retail stores from October 1, 2010 onwards. Watch the video at: http://www.youtube.com/watch?v=AePFn-Npg88

Posted on: 8.9.2010
Source: www.nationalpost.com