Juniors Marketing Pvt Ltd, the parent company of kidwear retail outlet Junior Shop, has opened another multi-brand retail outlet at City Centre New Town mall in Kolkata. Spread over almost 800 sq.ft, the store houses a wide range of apparel and merchandise for infants to six-year-old kids.
Apart from apparel, the store also stocks other merchandise for kids including toys, stationery items, baby daily care items, cots, strollers, walkers, swing, battery operated cars, bikes, bicycles etc. Along with domestic leading brands, the store offers a choicest selection of international baby care brands such as Pigeon, Piyo and Enfant.
“We believe in providing value for money to our customers. At Junior Shop we strive to make shopping experience a satisfying one for every customer who walks in because every satisfied customer ensures repeat sales and word of mouth publicity,” says Navin Kabra, owner, Junior Shop.
The investment on the new store is more than Rs.10 lakhs and it is already yielding an average sales of Rs.30 per sq.ft. The company already has a 400 sq.ft store at City Centre Salt Lake and by adding the new store the company’s total retail space stands at 1200 sq.ft in Kolkata. In FY 2009-2010, the company registered a turnover of Rs.1.2 crores. The company aims to register a growth of 15 per cent in its retail revenue with the new store.
— Piasi Sinha