Home Retail HyperCITY expands in India

    HyperCITY expands in India


    (I) Limited, launched its much awaited store at Big Thane Shopping Centre, Thane, Maharashtra. After the successful launch of four stores; in Mumbai, Vashi, Jaipur & Hyderabad; HyperCITY Thane is the fifth store in India and third in Mumbai.

    Commenting on the launch of the Thane store, , vice chairman, HyperCITY Retail said, “HyperCITY Thane is another milestone in our effort to bring about a retail revolution in India. HyperCITY provided Mumbai its largest & second largest hypermarket with Malad & Vashi, and now Thane’s largest as well. With Thane, HyperCITY has now over 3 Lac square feet of retail space in Mumbai alone.”

    “HyperCITY Thane will enable customers to discover the next level of shopping; whilst continuing to provide unmatched affordability, guaranteed quality and a choice of products and service. HyperCITY Thane will also help customers save money by providing a ‘Free Bus Service’, which will pick & drop customers from their doorstep to HyperCITY & back. 2010 will see us launch more stores in Amritsar, and Bangalore,” added Nagesh.

    HyperCITY, Thane is spread across 1, 00,000 square feet, which will carry a range of over 45,000 branded products catering to needs of the entire family. Shoppers will have the option to choose from a wide array of products in every category ranging from fresh produce, food & grocery, home care products, electronics & home appliances, home-ware, furniture, apparel and accessories, lifestyle products, footwear and much more. At HyperCITY, one can get a taste of a scrumptious selection of breads, gourmet meats, seafood and foods from all over the world.

    At HyperCITY, customers can ‘discover’ something new and exciting every time they walk into the store. The furniture section offers a range of stylish and contemporary furniture for your home at great value. Fully fitted concept rooms offer and ideas to customers. Sports enthusiast and health fitness conscious will find an exhaustive range of sports equipment from leading brands. With its wide selection of fashion clothing, accessories and footwear, HyperCITY offers everything that the customer needs to step out in style.

    HyperCITY houses well-acclaimed international brands like Waitrose and Raleigh. The store has developed a suite of exclusive brands across all categories viz — Fresh Basket in food, Ebano and Avorio in home-ware, Maxit in sports, Technix in appliances, City, RiverInc in fashion among others. They are available exclusively at HyperCITY which delivers increased value to customers by offering quality, uniqueness and price.

    HyperCITY will provide ‘Free Bus Service’ to ferry interested customers free of charge from nearby residential societies in Thane to the store. The customers can avail of this Free Bus Service to the store for shopping and will be duly dropped back to the pickup point at set intervals of time, thus also contributing towards the eco-friendly initiative of ‘car pooling’ and helping the customers save money.

    — IndiaRetailing Bureau