Yamaha to revamp India operation

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In an attempt to boost its retail and after sales services in India, Japanese two-wheeler major Yamaha has been strategising an aggressive infrastructural development in the country. As part of the plan, the company aims at complete refurbishment of its after-sales services, parts supply and retail infrastructure, reports Business Line.

“We are increasing the number of spare parts supply shops from 70 to 95, while simultaneously improving service capabilities at dealerships. We will add 150 service centres to the existing 57. It is now mandatory for new dealers to have a service shop attached, which meets our quality standard,” quoted Koji Arai, director and chief sales officer, India Yamaha Motor in the report. “Nearly 500 dealers will be part of the Yamaha family by the end of 2009.”

The company is targeting 10 per cent market share in India.

— IndiaRetailing Bureau

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