Home Retail Excel Home Videos appoints Roby Abraham as new CEO

    Excel Home Videos appoints Roby Abraham as new CEO


    Excel Home Videos, one of India’s leading home entertainment companies, has announced the appointment of as the new CEO of the company. The appointment is part of the expansion plans at Audio Visuals, which also owns Excel Interactive — gaming company and India licensee for Electronic Arts and , recently launched toy brand My Baby Excels and movie retail biz Movies and More, according to a company press release.

    , managing director, Excel Group, said, “Excel Home Videos intends to extend its leadership position and further accelerate its growth into becoming a multi-platform for home entertainment services. Roby’s extensive experience in the entertainment industry makes him the right person for the top job.”

    On his appointment, Abraham said, “My focus will be to maintain the leadership position for all the partners and studios we work and represent. This will not just be in numbers that we achieve for them but also in retail presence and meeting their marketing objectives.”

    With 11 years of experience in the entertainment industry, Abraham worked with Megastar Home Entertainment, Excel Productions Audio Visuals, Thakral Home Entertainment and BMG Crescendo before joining the company.

    — IndiaRetailing Bureau