India’s multi partner consumer rewards program, i-mint, has tied-up with Delhi-based domestic center, Star Imaging and Path Lab (SIPL) to make an entry into the healthcare sector after its existence in the retail, telecom, lifestyle and IT sector.
On the partnership, Vijay Bobba, CEO and managing director, Loyalty Solutions and Research Ltd, (LSRL), founder company of i-mint, said, “Healthcare industry has emerged as one of the challenging sectors. It is our endeavour for i-mint members to earn points at SIPL. With each new partnership, we are closer to our vision of becoming the rewards card of choice for today’s shopper.”
Sudhanshu Gupta, executive director and head of business development, SIPL said, “This partnership will allow Star Imaging’s diagnostic facilities to reach the vast network of i-mint which will give us access to a massive customer base and hence will help us augment our business further.”
Customers availing the services of SIPL will earn nine i-mint points for every Rs 100 spent. In addition, SIPL customers can earn i-mint points at other leading brands within i-mint network including Airtel, HPCL, Air India, ICICI Bank Credit and Debit Card, Lifestyle and many more, stated a joint press release.