Triumph hits Mumbai with maiden stand-alone store

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Leading intimatewear manufacturing brand Triumph International India Private Limited inaugurated its first stand-alone store in Mumbai. The store stocks an exciting range of internationally available Triumph lingerie.

Thorsten Allenstein, general manager and country head (India and Sri Lanka), Triumph, inaugurated the store. Speaking on the occasion he remarked “We are delighted to launch our first stand alone store in India as we are now setting a firm foot in the Indian lingerie market. Indian women have had an experience of Triumph through various retail stores but this stand alone store will surely widen the range since many internationally available Triumph products will be stocked here.’’

Buoyed by the response in Mumbai, Triumph is now keen to expand its presence across India. Triumph will soon be opening more stand-alone stores on the lines of its international stores in all the major cities and metros.

The store promises Indian women the ultimate intimatewear buying experience. “Through these stores we are looking forward to changing the lingerie buying experience for our valuable customers,” said Allenstein. The company has specially trained its all-woman staff at par with international standards to give individual attention to customers. The staff will help them select the right fit and style from over 150 of Triumph’s international designs.

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