Wipro Furniture Business, part of Wipro Consumer Care and Lighting Group, has extended its retail presence in smaller cities by opening a store in Kerala recently.
Speaking on the occasion, Parag Kulkarni, vice-president, Furniture Business, said, “We are now focusing on the emerging markets after establishing our presence in major metros. Kerala is considered to be a fast growing market and the company is keen to partner with neighbouring MNC clients who are setting up modern offices.”
The store will retail the entire portfolio of Wipro Furnitures. This store opening has been planned keeping in mind the enhanced buying frenzy that takes over Kerala in the month preceding Onam.