Home Retail Dabur strengthening its lifestyle retail business

    Dabur strengthening its lifestyle retail business


    With investments over Rs 120 crore in the next three years, Dabur India is planning to strengthen its H&B stores, the company’s beauty and lifestyle retail initiative.

    Dabur SA to acquire personal care products firms
    While D&A Cosmetics would be acquired at a cost of 4,79,40,000 Rands (around Rs 24 crore), Atlanta Body and Health Products will be acquired for 20,60,000 Rands (over Rs 1 crore)

    “We are looking at about 100 H&B stores by 2010 entailing an investment of about Rs 120 crore,” said Amit Burman, vice chairman, Dabur, while talking to the media on the sidelines of India Economic Summit here.

    The retail initiative is not necessarily meant for distributing only Dabur products, , other brands will also be retailed through the stores along with our product.” he added

    The company plans to open 1,000 H&B stores within 10 years of operations. The stores will be sized between 1,500 to 6,000 square feet.

    The new recruitments have started and two expatriates at senior management positions and have already been hired.

    Recently, the company roped in Graeme Fraser to head its sourcing, buying and merchandising. Fraser joined from Li & Fung Trading of Hong Kong, where he held the position of vice president.