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ICICI and Gitanjali launch India’s first jewellery card

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Gitanjali Group, one of the largest diamond and jewellery manufacturers and retailers in India, and ICICI Bank, announced the launch of the first-of-its-kind jewellery card. The card facilitates purchase and lifestyle benefits across 200,000 merchants in India and more than 22 million merchants internationally.

“The card has been specially designed for Gitanjali patrons, and it reinforces our commitment to provide the best services to all our customers. The collaboration of ICICI Bank and Gitanjali Gems is an example of how it works with customers to develop secure, convenient and rewarding payment solutions that add real value for cardholders,” said, Mehul Choksi, chairman, Gitanjali Group.

The card will be lifetime-free for customers and offers all benefits associated with the ICICI Bank Gold Credit Cards. Customers can also earn 8 reward points per Rs 200 spent on purchase at Gitanjali outlets. These reward points are redeemable on the products of Gitanjali or other items on the redemption catalogue.

The other advantages include discount of 5 per cent on purchases of diamond jewellery up to Rs 10,000, and discount of 7.5 per cent on purchases above Rs 10, 000 at Gitanjali outlets. Interest-free EMI for three or six months and a gift voucher worth Rs 500, redeemable at Gitanjali exclusive outlets, are also offered.

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