Home Retail Reliance Fresh launches nine stores in Ahmedabad

    Reliance Fresh launches nine stores in Ahmedabad


    Reliance Retail has entered the state of Gujarat with a big bang. It has launched nine Fresh stores in Ahmedabad. The company plans to open 69 more stores in the city. These stores are the first stores in Western India. Reliance has plans to roll out 180 Fresh stores across Gujarat in six months time. Out of the 180 Fresh stores, 45 stores will be rolled out by next month. These 180 stores will be spread over 16 cities and towns of the state.

    Reliance Retail ties up with National Payments Corporation of India
    The new in-store UPI payment facility is currently live in more than 200 Reliance Retail stores in Mumbai across formats, including Reliance Fresh, Reliance Smart, Reliance Digital, Reliance Trends and Reliance Footprint

    The implementation of the procurement law, which allows players like Reliance to set up private mandis and buy farm produce directly from farmers, is not yet in force in Gujarat. Till the time these procurement laws are in place, Reliance will have to acquire farm products from Agriculture Produce Marketing and Cooperatives (APMC).