US fast-food giant McDonald’s has opened its ninth branch in Cebu, along historic Colon Street, in the hope of attracting more customers who frequent Cebu City’s old business district. McDonald’s Cebu operations consultant Christian Eje, said that the new outlet was strategically located on a property previously occupied by a gasoline station on the corner of Colon and Borromeo Streets
The outlet has a sitting capacity of 100, ample parking space and opens from 7 a.m. until 10. p.m.
Eje also added that with Cebu’s “pulsating and dynamic” developments, the company has lined up expansion in key areas around the province. Similar to its Manila branches, McDonald’s plans to anchor its branches near gasoline stations.
Prior to this McDonald’s eighth branch in Basak, Mandaue City, which began operating October 28, is the first outlet in the entire Visayas and Mindanao located at a gasoline station.
This proves to be an advantage for the fast-food chain since the location is accessible to drive-through customers as well as those who stop by to gas up, Eje said.
He said McDonald’s would soon open a franchise outlet in Dumaguete City, which will be the company’s first branch in Oriental Negros.