WCCL
Beauty & Wellness
Wipro Consumer looks to buy personal care brands
Wipro's FMCG division, Wipro Consumer Care and Lighting (WCCL), is on the look out for any “suitable” personal care product brands to expand its brand portfolio further. “We are studying different product categories and evaluating various brands for acquisition...
Beauty & Wellness
Wipro Consumer Care to market body lotions
Bengaluru-based Wipro Ltd.'s consumer wing, Wipro Consumer Care plans to extend its Yardley franchise to body lotions, revealed Vineet Agarwal, president of the division. Currently, Wipro Consumer Care & Lighting (WCCL), which contributes nine per cent to the parent's...
Beauty & Wellness
Brands push the pedal on deos
The deodorant market in India is showing an upward trend, as major players tap this segment. The latest entrant in this category is Wipro Consumer Care and Lighting (WCCL), one of the top FMCG companies in India. WCCL has...
Beauty & Wellness
Wipro’s Yardley plans to expand in tier II cities
Wipro's recent acquisition of Yardley is riding high on the success chart, contributing to six percent of Wipro's quarterly revenue. “With the growing hold, we plan to increase the distribution of Yardley across India with special focus on...
Beauty & Wellness
Wipro expands its personal care product portfolio
Wipro Consumer Care and Lighting (WCCL) has launched a new range of skincare products, which will expand the company's personal care portfolio for its flagship brand Santoor. With the launch of the Santoor Enhance range, the company now has...
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Latest News
Retail sales grow 8% y-o-y in March 2024: RAI Survey
According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...
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