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VIVIANA MALL

Shopping centres & their strategies to engage with consumers this festive season

In India, the festive season – which begins for almost all ethnicities around the month of September – is the time when consumers all over the country buy new clothes as well as white goods. During this time, many...

How malls are redefining shopping experiences in the next normal

The Shopping Centre industry all over the world is a catalyst of organised retail and a major contributor to the success of major drivers of the economy including Entertainment, Fashion, Cinema, F&B, Electronics, FMCG, and many more. The onset of...

Booking of time slots at shopping centres sees preferential bias

In an interesting development, results of a survey conducted by Viviana Mall across Thane and the MMR threw up some interesting revelations where patrons of the mall were subjected to a series of questions to ascertain their preferences and...

Viviana Mall honours excellence in retail

On the occasion of 7th Anniversary celebrations, Viviana Mall became the first shopping centre to virtually hold annual Retailers Excellence Awards. The awards for the year 2019-2020 was aired live on Friday across mall's social media platforms. By organising the...

Viviana Mall turns seven

Viviana Mall, a well-known ‘destination mall’, celebrating its seven years of providing a recreation space to the public has organised a week-long activities and events on the social media. The celebration commenced from June 22, with daily activities to beat...

Malls report sizeable footfalls, ample business in the second week of Unlock 1.0

While the sentiments on Day 1 were greatly encouraging, the industry has had the time to study footfall patterns and purchase behaviours over several days, including on the first weekend since the lifting of restrictions. In a second, exciting...

Viviana Mall uses social media to instill sense of confidence in customers

In an exclusive interaction with Shopping Centre News Bureau, Manoj K. Agarwal, Chief Executive Officer, Viviana Mall spoke about shopping centres in COVID-19 times, while elaborating on the measures taken by Viviana mall to make it customer-safe post the...

41 pc of shopping centre footfall to be back within 15 days of reopening: Report

Over 40 percent of shoppers are likely to visit the malls during the initial fortnight of re-opening, showed a survey finding. The patrons also want the mall management to have precautionary measures in place to make the malls safer...

Viviana Mall beats lockdown by entertaining people daily

With the entire nation is in a state of lockdown, there is no denial of the fact that all leisure and entertainment activities have come to a full stop. In order to contain the spread of the coronavirus pandemic,...

When the Light is Right: The importance of lighting in retail

American photographer Aaron Rose was famously quoted saying: “In the right light, at the right time, everything is extraordinary.” Nothing could have better accentuated the importance of right lighting for a retail store than the Rose’s quote. Whether a...
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Chandigarh witnessed impressive growth in home & kitchen sector on Amazon

The city experienced healthy double-digit growth across various product categoriesNew Delhi: Amazon.in has reported significant growth in the home and...
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