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‘Myntra Fashion Upgrade’ offers shoppers a wardrobe makeover through a unique association with GOONJ

‘Myntra Fashion Upgrade’ offers shoppers a wardrobe makeover through a unique...

Myntra has announced the arrival of its latest campaign, ‘Myntra Fashion Upgrade’, a four-day event, beginning on November 21.This...
Arvind Fashions set to become independent of parent company Arvind Ltd

Arvind Fashions set to become independent of parent company Arvind Ltd

Arvind Limited, India's largest textile and branded apparel player, announced its decision today to demerge its branded apparel and...
AI ChatBots are the future of consumer experience, the way to boost your business

AI ChatBots are the future of consumer experience, the way to...

Everything around us is getting automated. And everything around us seems to be getting intuitive day-by-day. The automated keyboard...
Airports - The Next Battleground For Retailers In India?

Airports – The Next Battleground For Retailers In India?

Given the increasing number of air passengers every year in India and a crunch for quality retail space being...
We believe in natural fusion of music, fashion: Tommy Hilfiger

We believe in natural fusion of music, fashion: Tommy Hilfiger

Designer Tommy Hilfiger, who founded his eponymous brand in 1985, says his work is "a combination of fashion, film,...
Rise of Indian luggage industry: From utility to fashion accessory

Rise of Indian luggage industry: From utility to fashion accessory

Remember when Hritik Roshan acted as the poster boy of VIP commercials, making all the girls swoon and all...
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How Tommy Hilfiger Maintains Its Brand Value In India

MD and CEO, Tommy Hilfiger Apparels India, Shailesh Chaturvedi on why the brand doesn't allow discounting and how it...
How Raymond UCO Denim Is Innovating To Cater To The New-Age Consumer

How Raymond UCO Denim is innovating to cater to the new-age...

Raymond UCO Denim Pvt. Ltd, a 50:50 joint venture between Raymond Ltd and UCO NV – Belgium, is a...
Funding and investments in Indian fashion

Funding and investments in Indian fashion

The fashion and lifestyle sector in India has shaped up rather well since the turn of the new millennium....
Growth of casual wear in India

Growth of casual wear in India

Changing lifestyles, the comfort seeking middle class with high disposable income, and increasing urbanization has lead to casualization of...
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