Tea Board of India
Food
Tea Board to set up ‘experience zone’ in Gujarat to mark India’s G20 presidency
Tea companies will be allowed generic promotion of the beverage grown in India onlyKolkata: The Tea Board would set up a tasting and experience zone in Gujarat next year to mark India's G20 presidency, industry sources said.Similar experience zones...
Food
Tea Board will continue to protect Darjeeling brand in Europe
IANS -
Dismissing news reports on Protected Geographical Indication (PGI) tag on Darjeeling, the Tea Board of India on Thursday said it would continue to protect the brand equity of 'Darjeeling' in Europe and will work with European authorities for its...
Retail
Tea convention in Assam expected to overturn slide
An estimated 350 delegates, including overseas buyers and foreign government representatives, are expected to attend India International Tea Convention in Guwahati, Assam. The three-day global tea party aimed at promoting the beverage will start on November 22.“We are expecting...
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Footwear brand Trase reacquired from Upscalio, raises $0.5mn
Trase was acquired by Upscalio in 2021 as part of its strategy to build a diversified portfolio of brands...
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