Rajesh Mishra

India's proportion of digital buyers set to double by 2020

Indiaretailing Bureau - April 13, 2017

India's proportion of digital buyers (people who buy online) among the urban fashion shoppers is set to double to 33% by 2020 from the current 16% according to a Digital Influence study conducted between 2013-2016 by BCG and CCI,...

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Rajesh Mishra

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