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Rahul Vira

COVID-19 Impact: Key learnings & future course of action for retailers

India’s retail sector is one of the largest employers in the country with almost 46 million people working in the industry. With the onset of the pandemic and as retail businesses continue to be deeply damaged by the ongoing...

CEOs take on the future of fashion retail in India

The Indian fashion retail industry is considered as one of the fastest developing sectors of the country as it continues to take giant steps towards becoming organised. However, the success of the fashion retail market is completely dependent on...

Rahul Vira, CEO, Skechers South Asia Pvt Ltd

Rahul Vira is the CEO of Skechers South Asia since April 2015. He has 18 years of experience working with high-paced organizations across Lifestyle, Luxury and Online industry in India and Middle East.Vira started his career with India’s leading...

CEO Vision 2030: Innovation and sustainability is the key to success

The Indian Retail Industry is considered as one of the fastest developing sectors of the country as it continues to take giant steps towards becoming organised. The sector is rated as one of the pillars of the Indian economy...

The rising popularity of sports wear in India

Sports aesthetics have had enormous influence on fashion and styles over the years. From knitted shirts to pleated skirts, the trend is nothing new to the fashion world. But what’s new and surprising is the breakneck speed at which...

Innovation, technology help Indian sports footwear market step into the future

The world around us is rapidly evolving. Millennials are leading busy lives, with different priorities and expectations than previous generations. One priority in their life is fitness. The pursuit of wellness has become a daily activity for them. This...

Skechers GOrun 7 commits future to innovation, style and technology

Skechers, the American sports lifestyle brand, has rolled out the newest edition of their popular GOrun range in India. After the success of the variants GOrun 4, 5 and 6, the brand has launched the latest upgrade – Skechers...

Athleisure: Riding high on innovation and trends

When Bollywood actor Shilpa Shetty Kundra recently launched the holistic wellness app, Shilpa Shetty App – which features yoga and meditation programmes including daily nutrition charts – it was highly anticipated by fitness freaks all over India. Shilpa’s fitness...

Impact of E-Commerce: Why successful offline brands are jumping on the online bandwagon

A decade ago, e-commerce entered India and changed the lives of urban consumers forever. Today, with the penetration of Internet, e-commerce is changing the lives of Indians in small towns and beyond as well, owing to the convenience and...

Indian fashion retail’s trendsetters

The Indian Fashion Retail Market is poised for great growth. According to Technopak Research, the Indian Retail Market was estimated to be worth Rs 53,06,400 crore (US$ 792 billion) in 2018 and is expected to reach Rs 1,50,68,300 crore...
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Former HUL CEO Mehta teams up with PE fund L Catterton for India-focused JV

Mehta will serve as the executive chairman of India for the vehicle from 4 April onwardsMumbai: Former Hindustan Unilever...
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