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Pramod Ranjan Dwivedi

Indian Malls Selling Experiences: Taking CX to the next level

In an era where digital is taking over all aspects of life, including retail, the pace at which e-commerce has been engaging customers is making brick-and-mortar stores re-evaluate their strategies. In order to stay relevant, malls and brands need...

9 entertainment hubs in FEC centres across India

No mall today can afford to operate in isolation and just be a ‘shopping’ destination. They are transforming into community spaces, bringing to the discerning consumer the best of brands, food, and entertainment. They’re hubs where people go to rejuvenate, socialise and entertain.Here...

Retail Therapy: Designing the modern mall

Design has a higher purpose that goes well beyond creating something that is pretty to look at. When it comes to shopping centres, for example, design is about adapting the environment to our shoppers’ functional, emotional, psychological, and social...

Design Innovation adds Panache to the Mall

Design has a higher purpose that goes well beyond creating something that is pretty to look at. When it comes to shopping centres, design is about adapting to the shoppers' functional, emotional, psychological and social needs. Talking on the...

Saturation of malls in metros; Prospects in tier II, III cities

Tier II cities of India will continue to be the hot spot for real estate investors despite the slump. Tier II and III cities would emerge as most sought-after real estate destinations in the coming year. Factors leading to...
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How FMCG companies are rethinking packaging to become eco-friendly

More and more companies are opting for sustainable approaches to packing of FMCG products for e-commerce. Here’s an overview...
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