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ABFRL’s Style Up opens 3rd store in Bengaluru

Located at Jayaprakash Nagar, the new Style Up store marks the 29th location across the countryBengaluru: Aditya Birla Fashion and Retail Ltd’s (ABFRL) fashion retail store chain Style Up has opened its third store in Bengaluru, a company official...

ABFRL’s Style Up opens new store in Hyderabad

This would be the 6th Style up store in Hyderabad New Delhi: Aditya Birla Fashion and Retail Limited's (ABFRL) fashion brand Style Up has opened a new store in Hyderabad, a social media post by a company official said. This is...

Louis Philippe and Van Heusen open new stores in Qatar

The brands have opened two flagship stores situated on the first floor of Mall of Qatar Bengaluru: Louis Philippe and Van Heusen, fashion brands owned by Indian conglomerate Aditya Birla Group, have broadened their international presence with the launch of new...

ABFRL’s Louis Philippe, Peter England enter Mauritius

The brands have opened their first exclusive stores in the Republic of Mauritius in partnership with Jetha TulsidasNew Delhi: Aditya Birla Fashion and Retail Limited’s (ABFRL) menswear brands Louis Phillippe and Peter England have opened their exclusive stores in the...

ABFRL plans to open 300 Reebok stores in 3 years

Lately, ABFRL signed up cricketer Surya Kumar Yadav and Bollywood star Taapsee Pannu as brand ambassadors and has unleashed marketing campaigns around those celebrities New Delhi: Aditya Birla Fashion and Retail Ltd. (ABFRL) plans to open 300 stores of Reebok in...

ABFRL’s Dir Biz Dev Abhinav Agarwal quits; joins Levi’s

Agarwal will move to a newly created role of national business development head at Levi’s New Delhi: Abhinav Agarwal, director of business development at Aditya Birla Fashion and Retail Ltd. (ABFRL) has quit his job and is moving to Levi...

Aditya Birla Group launches Louis Philippe brand in UAE, to expand presence in ME region

Besides, Aditya Birla Fashion and Retail Ltd (ABFRL) plans to increase its retail footprint by launching several additional Exclusive Brand Outlets (EBOs) of its brands throughout the Middle East in the near futureNew Delhi: Louis Philippe, a premium menswear...

Aditya Birla in talks to acquire Virat Kohli’s Wrogn brand

Wrogn sells fashion apparel, footwear and accessories for men inspired by cricketer Virat Kohli New Delhi: Aditya Birla Fashion and Retail Ltd. (ABFRL) is in talks with Universal Sportsbiz Pvt. Ltd. (USPL) to acquire Wrogn, a casual brand co-created by...

Reebok opens store at Lulu Mall, Lucknow

The store was inaugurated by Bollywood celebrity Malaika Arora and it is offering Reebok’s signature collections in running, training, walking and lifestyle New Delhi: Sports footwear and apparel brand Reebok opened its latest store at Lulu Mall in Lucknow. The store...

D’Cot by House of Donear opens outlet in Maharashtra

The brand’s exclusive store is located in Kalyan West, Maharashtra  Mumbai: Textile manufacturing company, Donear Industries’ clothing retail chain D’Cot has opened its latest outlet in Maharashtra, a company official announced on social media. The exclusive store is located in...
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How FMCG companies are rethinking packaging to become eco-friendly

More and more companies are opting for sustainable approaches to packing of FMCG products for e-commerce. Here’s an overview...
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