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Customer Vs Retailer: CRM bridges the gap

Every online customer has gone through the situation when they had purchased a mobile online but the product they received were not the ones they had expected. Retailers as well have received a lot of brickbats after the negative...

Marketers are missing 40% of brand mentions online. Here’s why.

For shoppers, the search journey gives confidence at the point of purchase that they are getting maximum bang for their buck. In the online world, search engines enable consumers to make an informed decision in the midst of a...
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Latest News

HUL Q4 profit dips 1.53% to Rs 2,561 cr, net sales flat at Rs 15,013 cr

Net sales of Hindustan Unilever Ltd (HUL) were almost flat to Rs 15,013 crore in the March quarterNew Delhi:...
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