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Laura Geller

Macy’s expands its Impulse Beauty Concept

US-based departmental store, Macy’s Inc. will continue to modernize its approach to selling beauty by rolling out Impulse Beauty, an open-sell concept featuring niche brands. Adding to its ever increasing number, it unveiled another store in Herald Square in...

Macy’s will now have an ‘Impulse Beauty’ section

US-based premium departmental store, Macy's, has come up with a unique concept of an 'Impulse Beauty' department within the store, to capture a wider customer base. Directed at the trend-savvy consumer, the 1,000-square feet division will feature a host...
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Max Fashion launches new youth centric brand ‘Urban’

The first Max Urban collection will be available across the brand's retail stores as well as on the e-commerce...
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