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Inside Lulu Mall Hyderabad

The offerings at the include an international multiplex experience, a relaxing spa, carefully handpicked delicacies at the food court, game zone and the latest in fashion and lifestyle to make it Hyderabad’s most preferred hubThe renowned UAE-based diversified conglomerate...

Retail-tech case study: Killer transformation

How KKCL maximised inventory rotations, minimised stock ageing, fine-tuned business strategies reduced waste and enhanced profitability with the help of its tech partner Logic ERP Mumbai: Killer is one of the early players in India’s denim segment. Founded in 1989 by...

Denim brand Killer Jeans launches store in Bihar

The store is located at Raxaul, East Champaran district, Bihar Bengaluru: Men’s denim wear brand Killer Jeans has opened an exclusive store in Bihar, a company official wrote on social media. The store is located at Raxaul  East Champaran district. The new store...

Killer Jeans opens store in Rajasthan   

Killer Jeans owned by Kewal Kiran Clothing Limited has opened an exclusive store at Sirohi in Rajasthan New Delhi: Killer Jeans, a denimwear brand owned by Kewal Kiran Clothing Ltd. (KKCL), has opened an exclusive store at Sirohi in Rajasthan, announced...

Denim at the forefront of the western wear revolution in India

Denim is a legend in itself. It’s the world’s favourite blue fabric and has an iconic history. Over the years, denim has single-handedly revolutionised the western wear market around the globe. In India too, while western wear was somewhat...

The dynamics of Indian denim market

Denims are now an innate part of the Indian fashion scene. From metros to the most remote of small towns, this blue fabric is all pervasive today. It has become the go to fashion preference of individuals across all...

The changing preferences of men’s denim in India

What could be more masculine than a pair of jeans? Sturdy, utilitarian and yet classically stylish, over the last century denim has become the new ‘trousers’ of choice for men around the world. It’s surprising though, how a simple...

Domestic and foreign brands that define India’s denim market growth story

The youth-driven denim market promises unmatched value as well as volume growth in the overall Indian apparel market.The market is  projected to grow at a CAGR of 14.5 per cent and reach Rs 39,651 crore by 2021, and Rs...

6 brands making a fashion statement by going green

It makes you look good, but the reality of the apparel business is ugly. It has turned into one of the world’s most polluting industries. Cotton cloth production requires thousands of liters of water and an equal number of chemicals to manufacture clothing dyes. However,...

Narendra K preps to launch own denim

Designer Narendra Kumar is launching his own line of denimwear, Killer <i>Nari</i>, in association with Killer jeans early next year. The designer is trying to make sure that the new purchase won’t look like the jeans-next-door. “People don’t want...
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Retail sales grow 8% y-o-y in March 2024: RAI Survey

According to the survey, sports goods reported a growth of 11% followed by apparel and beauty showing a growth...
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