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Myntra participates in Flipkart’s Big 10 Sale

Myntra participates in Flipkart’s Big 10 Sale

Myntra, India’s largest platform for fashion and lifestyle, is participating in Flipkart’s Big 10 sale to be held from...
Gritstones ropes in Amit Sadh as their new brand face

Gritstones ropes in Amit Sadh as their new brand face

With its inception for about 5 years now, Gritstones has been creating an ensemble in the world of men’s...
Global fashion brands entering India

Global fashion brands entering India

India is becoming a hot bed for international brands and over the past few years. The fact that India...
Myntra acquires Bangalore-based logistics firm InLogg

Myntra acquires Bangalore-based logistics firm InLogg

Myntra today announced that it has acquired InLogg, a Bangalore based technology platform that provides end to end logistics...
To take on rival Amazon, Flipkart to re-enter grocery segement

To take on rival Amazon, Flipkart to re-enter grocery segement

Locked in an intense battle with Amazon, homegrown e-commerce major Flipkart is looking at re-entering the grocery segment that...
Myntra launches first of its kind mega fashion event - Big Fashion Gig; Targets 3x sales, 35 new brand launches

Myntra launches first of its kind mega fashion event – Big...

Myntra announces the launch of the country’s first high fashion event online, Myntra’s Big Fashion Gig .The three day...
Myntra launches campaign to promote the first season of ‘Big Fashion Gig’

Myntra launches campaign to promote the first season of ‘Big Fashion...

Myntra has kicked off a special campaign to promote Big Fashion Gig – the country’s first mega fashion extravaganza,...
Hritik Roshan launches his sports and lifestyle brand HRX on Jabong

Hrithik Roshan launches his sports and lifestyle brand HRX on Jabong

Indian e-commerce player Jabong has announced the launch of sports and lifestyle brand HRX by Bollywood actor Hrithik Roshan...
Leveraging exclusivity in fashion

7 ways in which fashion retailers leverage exclusivity

For fashion retailers, the concept of exclusivity makes one of the most advantageous marketing opportunities. A recent research elaborates on...
Jabong expands fashion portfolio; launches Aèropostale

Jabong expands fashion portfolio; launches Aèropostale

Adding to their list of high street fashion brands, Jabong adds American line Aèropostale, to its product portfolio.The New...
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