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Hector Beverages

6 consumption trends that will change the future of Indian food industry

Food has always been an integral part of our culture and each region of the country has its unique cuisine deeply rooted to its traditions, lifestyles, religions, climates and agricultural conditions. However, as we are witnessing, each new generation...

Paper Boat introduces its variants in 1 litre tetra pak carton category

Paper Boat has expanded its reach to customers by launching its variants in the 1 litre Tetra Pak carton category. Priced at Rs 99, except Anar, which will retail at Rs 120, these variants will be available across the...

Flipkart among top 40 in Interbrand's Breakthrough Brands report

Interbrand has announced its second annual Interbrand Breakthrough Brands report in partnership with New York Stock Exchange, Ready Set Rocket, and Facebook. The 2017 report recognizes 40 next-generation, disruptive brands that define progress and the potential to grow. The report...

South Indian customers more brand loyal than other buyers in India

India Retail Forum (IRF), India's largest retail intelligence event, hosted the second edition of the South India Retail Summit (SIRS) yesterday at the ITC Gardenia, Bengaluru. Comprising a day-long conference and exhibition, the event’s mission was to focus on 'Retail...

Hector Beverages to re-launch Tzinga

Hector Beverages, maker of Paper Boat drinks, will re-launch its energy drink Tzinga in the next two months. The drink was was recalled last year on the orders of food regulator FSSAI. "The FSSAI had said that ginseng and caffeine...

Post Series C infusion, Paper Boat to set up new unit, launch new flavours

Gurgaon-based Hector Beverages Pvt Ltd, which manufactures soft drinks and beverages under the Paper Boat brand, has recently raised Rs 183 crore ($29 million) in Series C round led by Belgium-based investment company Sofina and China's Hillhouse Capital. Existing investors...
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Chandigarh witnessed impressive growth in home & kitchen sector on Amazon

The city experienced healthy double-digit growth across various product categoriesNew Delhi: Amazon.in has reported significant growth in the home and...
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