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Geetika Srivastava

Intelligent sourcing, buying and marketing from a retailer’s perspective

Product range and assortment are at the heart of the ethos and success of a retail store. As retail evolves in a highly competitive Omnichannel climate with a more empowered consumer, good marketing and a strong product range are...
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Latest News

PepsiCo reports ‘high single-digit’ volume growth in Indian beverage market in Jan-Mar

The growth reflects an "organic volume growth and effective net pricing" and a partial offset of the impact of...
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